Technology

VedaCorp advises Agraga, a unified digital logistics player, on its fund raise led by Ivycap Ventures
About
AGRAGA

Founded by Anoop Raghavan and Venkatesh Narayanaswamy in 2021, Agraga is a unified digital logistics platform that integrates asset holders to simplify cross-border logistics. Currently, the startup serves over 200 customers from the enterprise segment and MSMEs, and has more than 500 digitally connected partners, providing them with avant-garde solutions in more than 30 countries worldwide.
IvyCap Ventures
IvyCap Ventures, founded in 2011, is a sector-agnostic venture capital firm that manages assets of $530 million and has a portfolio of more than 30 companies across sectors such as ConsumerTech, HealthTech, Fintech, EdTech, Saas, Enterprise Tech, DeepTech and others.
Background
We are pleased to announce that our client, Virya Logistics Pvt Ltd (“Agraga ”), a unified digital logistics platform, has raised funding led by IvyCap Ventures with participation from Alteria Capital.
Agraga integrates asset holders to simplify cross-border logistics and provides a seamless digital experience throughout the shipment lifecycle, from booking to tracking to execution. It aims to eliminate multiple intermediaries to deliver price discoverability, transparency, route optimisation, and better turnaround times digitally via its platform.
The funds would be deployed to enhance the technology stack, expand its footprint to 15+ cities by March 2024, and optimise supply chain partnerships.